Field Marketing Manager - French SpeakingDepartment: Demand Generation
Employment Type: Contract
Location: UK
DescriptionThe Field & Channel Marketing Manager will be responsible for driving impactful marketing programs to drive awareness and lead generation in the French-speaking markets and support other key markets in EMEA. This person will expand existing marketing programs into the region as well as create new dedicated programs designed for the specific needs of the market. The role is focused on the SMB and Enterprise segment.
Responsibilities- Build out the demand generation strategy, and execute marketing programs that drive pipeline for the relevant markets
- Work collaboratively with the regional sales leaders to build out marketing plans that drive impact for the business
- Manage Zoom's field marketing presence and events in the region, ranging from trade shows to Zoom-led virtual event executions
- Support Zoom's partner ecosystem to allow them to execute Marketing activities on our behalf and scale impact
- Build out the strategy to market to some of EMEA's largest enterprises
- Responsible for working with Zoom's customers for various customer advocacy projects
- Design Set scalable processes and systems so marketing can continue to expand within EMEA
- Work closely with our regional PR agencies
Requirements- 5+ years of Marketing experience. Preferably in the B2B software and ideally in the CCaaS/UCaaS industry
- Native in French and fluent in English
- Experience in integrated marketing, demand generation and event management
- Budget development and management skills
- Exceptional project management, collaborative skills developing and working with high performing teams who understand business and audience needs. And proven ability to contribute to cross-functional global teams
- Comfortable driving customer advocacy and working directly with Zoom customers
- Ability to communicate well at all levels of an organization via presentation, written, and spoken channels
- Self-motivated and resourceful, ability to navigate ambiguity in a fast-paced environment
- The ability to travel around Europe as needed including to event sites for multiple days
Key ResponsibilitiesResponsibilities- Build out the demand generation strategy, and execute marketing programs that drive pipeline for the relevant markets
- Work collaboratively with the regional sales leaders to build out marketing plans that drive impact for the business
- Manage Zoom's field marketing presence and events in the region, ranging from trade shows to Zoom-led virtual event executions
- Support Zoom's partner ecosystem to allow them to execute Marketing activities on our behalf and scale impact
- Build out the strategy to market to some of EMEA's largest enterprises
- Responsible for working with Zoom's customers for various customer advocacy projects
- Design Set scalable processes and systems so marketing can continue to expand within EMEA
- Work closely with our regional PR agencies