At IMD, we're an innovative company driving success across multiple online ventures, with a strong focus on the French market. We're ambitious and we're growing rapidly.
About the role:We are looking for a PPC Associate to join our successful PPC team during this exciting period of growth.
This role offers an exciting and unique opportunity to fast-track your paid search career in a creative and entrepreneurial environment. You'll be working alongisde an experienced team to deliver and plan successful ad campaigns to continue to grow performance. Here at Icarus, you'll learn fast and collaborate with talented colleagues in a unique environment where we all value ownership. The success of the paid search strategy is critical to the overall business goal for growth and expansion of our multiple ventures.
It is a unique role, within a fast-moving environment; and the exciting prospect of a steep career path.
ResponsibilitiesCreate and Manage Campaigns - You'll be hands-on with day-to-day management of Paid search campaigns, including set up, optimisations monitoring and reporting.
- You'll plan, create and manage campaigns within the PPC team and collaborate cross-functionally to deliver on PPC goals.
- You'll take ownership within this role, and have the chance to learn fast along talented PPC managers.
Reporting, Performance tracking and Data analysis - You'll track performance of campaigns and adjust strategies accordingly based on performance metrics.
- You'll create reports to assess campaign perfomance and managing budgets within the team.
- You'll stay up to date with key trends in PPC and provide insights to the team.
Digital Marketing Fundamentals- You'll have a basic understanding of Google Ads, such as setting up and managing campaigns as well as being able to identify the various campaign types.
- You'll utilise A/B testing methodology to experiment with ad variations and improve performance of campaigns.
- Within this role, you'll utilise your knowledge of various online marketing strategies such as SEO, Social Media and Content Marketing to learn and enhance the paid search strategy.
RequirementsWe're looking for someone with: - Ideally 2-3 years experience in a similar role paid search (PPC).
- Ability to work under pressure - this role can be fast paced and demands an individual who can stay calm.
- The ability to adapt quickly as things are always moving here at Icarus.
- Experience managing budgets in excess of £1.5m per month.
- A data driven mindset with the ability to interpret data, draw insights and make decisions.
- A passion for innovation and continuous improvement.
- Fluency in French - The core language of our business.
It would be a plus if you have: - Fluency in Italian would be beneficial.
- Hands on experience with Google Analytics.
- Certifications in Google Ads would be a bonus.
BenefitsThe Package.- £40,000 - £45,000 per annum.
- Generous Performance-related bonus, paid quarterly
- 25 days holiday + Bank Holidays
The Perks. - One legendary company trip per year (Worldwide unique experiences)
- £17 Deliveroo credit every day for lunch in the office
- MacBook-Buy-Back option
- £500 home office budget